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A/B Testing

A/B testing, mostly known as Split Testing, is a marketing method in which two versions of ..

Market Research

Market Research is known as the process of acquiring, analyzing, and interpreting data to assist in the resolution of ...

A/B Testing

A/B testing, mostly known as Split Testing, is a marketing method in which two versions of ..

Market Research

Market Research is known as the process of acquiring, analyzing, and interpreting data to assist in the resolution of ...

Here Lab in marketing term refers to a process where we research on customized marketing plan for your business which includes A/B testing, landing page optimization, campaign optimization, marketing research based on business requirement. Every business has a USP and a specific offering to customers, where searching for target audience is something brainstorming for any business. Here our dedicated team, understands your business needs, accordingly we make a marketing plan, we collect data, analyze it and then make a plan to kick start, initially it required a lot of analytical analysis to understand user behavior. We improvise our strategy according to results and then scale it to get desired goals.

A/B Testing

A/B testing, mostly known as Split Testing, is a marketing method in which two versions of a web page or application are compared to evaluate which performs better. A and B are the two versions that are offered to consumers at random. A portion will be directed to the first version, while the rest will be directed to the second. According to specific predetermined characteristics such as conversion rate, a statistical analysis of the findings decides which version, A or B, performed better.

The test or subject line, graphics, call-to-action (CTA) forms and language, layouts, fonts and colors are all examples of elements that may be A/B tested on a page, app, ad, or email. One adjustment at a time will reveal which changes impacted users’ behavior and which did not. Updating the experience with the “winning” adjustments will improve the overall user experience, optimizing it for success.

A/B Testing

Market Research

Market Research is known as the process of acquiring, analyzing, and interpreting data to assist in the resolution of marketing problems. We employ market research for various reasons. It helps us make knowledgeable decisions, such as establishing the viability of launching before investing time and money into a new product and making sure it meets your needs. Market research is crucial when it comes to putting together a marketing strategy. When done effectively, it may aid in the knowledge of your target audience’s needs, as well as the understanding of what important messages you should provide and how you should deliver them.

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Testimonials

What our Customers are saying

" Great Quality of work, very friendly & supportive team, I would strongly recommend Yeppar for AR/VR/MR solutions. Keep up the good work. "

" Fantastic imagination offered by Yeppar for augmented reality which was used for event FICCI ISC 2017 .A huge number of people appreciated the AR technology importance in CSR to Jagran Pehel and Yeppar. "

" The Solutions offered are very good and interesting. I am extremely satisfied from quality work delivered and would recommend your services to others. "